Redesigning the online experience for one of America's leading jerky brands — working directly with the founders and executive team.
The redesign of Old Trapper's ecommerce website involved taking an outdated platform and transforming it into a sleek, modern shopping experience. I worked directly with the founders, owners, and executive team to ensure every decision aligned with the brand's vision and customer expectations.
Ecommerce redesign
Product catalog
Web design
Creative Director
